Bookkeeping Fusion needed a streamlined, high-performing digital presence to generate more leads and improve conversion tracking. Their existing website and ad infrastructure required a full overhaul to optimize performance and accurately measure campaign success.
Loudspace designed a modern, conversion-focused website, capturing the professionalism of their services while ensuring a seamless user experience. We conducted a studio photoshoot for staff headshots, reinforcing trust and brand identity. On the technical side, we revamped Google Tag Manager, creating custom event tracking to capture meaningful user interactions. We also optimized their Google Ads accounts, refining conversion tracking and cleaning up misattributed data to ensure accurate lead measurement and ad efficiency.
To further enhance lead generation, we upgraded Typeform integrations, improving the user journey and data collection for better-qualified inquiries. The result? A fully optimized marketing and tracking system, driving better leads and improved ad performance for Bookkeeping Fusion’s continued growth.